Intention of the investment
To create the center “point” which is about to become the symbol of business success by concentrating the business authority and real life. The slogan - the ambition based on the context of the location, program and moment of realization. Based up to the measure of extern and exclusive, based … on the stability of the intern. There is Proinvest LLC Podgorica creating it all. Proinvest LLC is founded in 2006 by Montenegrin Industriaimport - Industriaimpex JSC and Slovenian Intering holding LLC, and is a member of regional investment group.
Intention of the house
The logo itself, with global EURO and local POINT in dialogue, is indicating the nature of ambition.
Global ”EURO”
The building is the first environmental house in the environmental state that Montenegro is tending to be. The house energy balance is based on the thermal energy of underground water. The natural temperature of 12° C is being transferred into functional thermal energy by thermal pumps. The seasonal balance of optimal working temperature within the building is achieved by warming up during winters and cooling down during summers. The chosen concept of energy utilization represents the considerable contribution to preservation of the natural environment. The profitability of such concept is of special importance for future consumers. The ratio of absorbed and delivered energy is 1:3, compared to all conventional heating systems. The building exploitation rationality is one of the primary euro standards. The supreme standards of contemporary business are supported by minimal exploitation expenditure.
Local „POINT”
The building is the reflection of mentality by its concept.Simplified, contemplated, durable. The areas are communicating ultimately simple, despite their natures difference.
According to the local manners of talk and behavior.
- horizontal axis is the trade street - the entrance lobby, recognizable by dynamics of everyday life.
- the usual vertical connection of upper floors assures the explicit interiority by its position and character.
- flexibility of total space is a logical consequence of these two circumstances co - existence.
The concept’s aesthetics has been derived from the nature of moving and action of people in the surrounding and non - intrusiveness in communication with the environment.
